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Client: Grupo SIX
YouTube Live style VSL layout
A VSL page with a live-stream look inspired by YouTube, built for audiences coming from video ads.
Grupo SIX
Challenge
For leads coming from YouTube, a video page that looks like a traditional landing page breaks continuity. The offer needed a format close to what this audience already watches.
Solution
We developed a YouTube Live style VSL layout, keeping the focus on the video and the offer while reusing the foundation of our other VSL layouts.
What we built
- Featured player in a live-stream format.
- Visual elements inspired by the YouTube Live interface.
- Shared foundation with our other VSL layouts, speeding up new variations.
Results
- Format used in direct response offers running YouTube traffic.